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The Enrollment Lab is an exclusive testing ground – a place to find out what is working in enrollment, even as the market changes. The challenge today is that the market and tactics change so rapidly, research is obsolete before it is completed. The Enrollment Lab is designed to keep your finger on the pulse of higher education enrollment.
12 Steps to Optimizing a Blog
Blogging has multiple benefits for a variety of companies. Blogs increase your site’s SEO, start a conversation with your current and potential customers, and support your overall brand. Blogs cannot reach their full potential unless they are being read! Optimizing...
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3 Ways to Improve Your Social Media Presence Right Now
To increase your company's social media presence, there are a couple sure-fire methods. Follow Relevant Pages/Personalities In order to get the word out about your profiles and to increase followers, first you need to follow. Find other local businesses or...
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12 Ways Blogs Have Become the Workhorse in Driving Sales
The sales process for most businesses is changing rapidly. Gone are the days of cold calling due to the nuisance factor, call screening, and brutal rejection rate that takes its toll on salespeople. Referrals from happy, satisfied customers were, are now, and probably...
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Why you need a video to sell your product or service…
The effectiveness of the salesperson is dwindling. Yes, you are just as charming and full of bonding skills as you used to be. But time-strapped prospects are becoming turned off by intrusive in-person calls and suspicious of manipulative sales methods. The truth is...
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Is Your Content Right for Video?
Video is an extremely valuable asset for your online presence as a business, however, it is not always the best medium for your content. Orbit offers a variety of ways to present information to your customer. It's always important to pick the most appropriate form for...
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